New Delhi, Sept. 23 -- With content studios and streaming platforms rapidly investing in short-form content and the microdrama genre, entertainment industry experts say new job opportunities are emerg... Read More
New Delhi, Sept. 22 -- Cheaper tickets don't always mean fuller theatres. As film producers and the Multiplex Association of India approach the Karnataka high court against the state's new rule cappin... Read More
New Delhi, Sept. 22 -- India's audio streaming industry, long hobbled by thin subscription bases and non-exclusive music catalogues, may have finally found its breakout format. Platforms like Pocket ... Read More
New Delhi, Sept. 19 -- India's advertising industry's self-regulator plans to educate children about dark patterns or strategies used by online retailers to trick users into making unwanted purchases.... Read More
New Delhi, Sept. 18 -- Monster budgets, towering stars, breath-taking action-Bollywood crafted a formula for sure-fire success in the days since the pandemic, churning out a series of blockbusters. Ho... Read More
New Delhi, Sept. 17 -- Film production houses that once sold music rights to labels are now rethinking the strategy. Instead of a one-time upfront fee, studios see music as an intellectual property (I... Read More
New Delhi, Sept. 16 -- Video streaming platforms are increasingly experimenting with gaming by building their own solutions or partnering with gaming companies to boost user engagement and time spent ... Read More
New Delhi, Sept. 15 -- Even as AI-generated content threatens to eat into the revenues of original entertainment works, industry experts believe AI tools can also help spot copyright infringement and ... Read More
New Delhi, Sept. 14 -- The latest tax rejig announced by the GST (Goods and Services Tax) Council has sparked optimism across the advertising and media ecosystem. While core ad rates remain unchanged... Read More
New Delhi, Sept. 13 -- Dinesh Vijan refers to music as therapy. On a 16-hour flight, the producer of hits such as Stree 2 and Chhaava would rather listen to songs than stay glued to a screen. It could... Read More